“We become what we behold. We shape our tools and then our tools shape us.” – Marshall McLuhan
What are you thinking about right now? What were you thinking about 5 minutes ago? A month ago? Our attention is our most precious commodity. It determines how we spend every minute of our day. It is also the target of companies operating in the Information Age.
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Evil never presents itself as evil. There are no corporations standing on street corners twirling their proverbial mustaches.
There are lies and deception. There is whitewashing. And there is technology forced on society without full disclosure. This is a wolf in sheep's clothing. What is a common theme in the tech marketing you will hear? “This technology is helpful!” Have you stopped to think that most human institutions are not aligned to most human needs? It should not be surprising when we consider that monetary wealth – the most basic measure of what you can do in this instant – is so unevenly distributed.
Is more technology going to bend this arc? Follow the money for an answer.
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Ty is a Founder of Shift Sight, LLC. Archives
June 2019
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